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TapNation Boosts User Acquisition with UAhero Acquisition



In a remarkable industry development, TapNation, a well-known mobile game developer and publisher, has made a significant move by acquiring UAhero, an AI-powered platform specializing in user acquisition and monetization. This strategic acquisition reflects TapNation’s unwavering commitment to solidifying its leading position in the fiercely competitive realm of mobile gaming.

A Game-Changing Acquisition: TapNation’s Strategic Move to Enhance User Acquisition

Hervé Montoute, the CEO of TapNation, conveyed his enthusiasm about this acquisition, underlining the pivotal role of user acquisition and monetization in the company’s ongoing success. He declared, “We are thrilled to announce our acquisition of UAhero. User acquisition and monetization have always been integral to our success, and this partnership enables us to take our strategies to new heights. With UAhero’s capabilities, we are confident in our ability to reach and engage a wider audience, ultimately driving growth and delivering the best possible gaming experiences.”

Unlocking the Power of AI: How UAhero Strengthens TapNation’s Position in Mobile Gaming

In an era where artificial intelligence (AI) is increasingly shaping the gaming industry landscape, the integration of UAhero’s expertise and technology into TapNation’s operations represents a pivotal moment. This partnership equips TapNation with enhanced capabilities to identify and target specific audiences, optimize user acquisition campaigns in real-time based on predicted Lifetime Value (LTV), and maximize monetization opportunities. This strategic move positions TapNation at the forefront of embracing AI trends in the mobile gaming industry. Beyond enhancing user acquisition strategies, the collaboration streamlines operations, reducing the reliance on manual interventions and enhancing overall performance.

Efficiency and Innovation: Streamlining Operations with the TapNation-UAhero Partnership

Under the terms of the agreement, UAhero will operate as a subsidiary of TapNation. The integration process prioritizes capitalizing on synergies between the two entities, sharing best practices, and fostering a collaborative environment that promotes continuous improvement and innovation.


Oz Silahtar, Co-Founder of UAhero, expressed his excitement about the merger, especially following a history of successful collaboration. He remarked, “We are excited about UAhero joining TapNation after a long collaboration, and we believe deeply in our shared vision and great team.” This sentiment underscores the optimism surrounding the acquisition and the transformative potential it holds for both companies in the ever-evolving landscape of mobile gaming.

Following the completion of her master's degree in publishing and writing, Amanda embarked on her professional journey as an online editor for a prominent gaming blog. Now, she has smoothly transitioned into the iGaming industry, where she plays a vital role in upholding the highest standards of writing in our news pieces. Working closely with senior management, Amanda ensures that our content meets the utmost quality standards.

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