The process of rebranding has been successfully completed by Horseshoe Las Vegas

The transformation of the venue began in early last year.

Caesars Entertainment has completed the rebranding of the former Bally’s Las Vegas.

After several months of updating all signage, Caesars Entertainment marked the completion of Horseshoe Las Vegas‘ rebranding from Bally’s Las Vegas with a ceremony. The casino’s name was changed back in December.

During the reception held for invited guests, Jack Binion, a gaming icon whose family founded the original Horseshoe Casino in downtown Las Vegas in 1951, presented a commemorative horseshoe from his family. Among the attendees was Jack Effel, the Vice President of the World Series of Poker, and the reception was hosted by Jack Binion’s Steak.

As part of the renovation, the casino now boasts a 180-foot-tall marquee, a 7,000-square-foot arcade venue, and several dining options including Jack Binion’s namesake steak restaurant and Chef Martin Yan’s “Yan-tastic” M.Y. Asia restaurant. Additionally, the World Series of Poker Hall of Fame Poker Room, featuring 18 tables, has been added. The venue is set to host the World Series of Poker from May 30 to July 18, which has been a popular event since its first tournament was played in 1970 at the original Horseshoe Casino in Las Vegas.

According to Jason Gregorec, the Senior Vice President and General Manager of the property, the introduction of Horseshoe on The Strip is a major milestone for Caesars Entertainment, the Horseshoe brand, and the entire destination. He expressed his excitement for guests to enjoy the redesigned resort and its latest offerings, while also expressing pride in reintroducing the historic gaming brand to Las Vegas.

The arrival of Horseshoe on The Strip marks a significant moment for Caesars Entertainment, the Horseshoe name, and the entire destination. Not only are we excited for guests to experience the redesigned resort and its latest offerings, but we are also proud to reintroduce the historic gaming brand to Las Vegas.”

BetMGM poker championship to be held at Aria Casino

BetMGM, the sports betting and iGaming operator of MGM Resorts International, has revealed that the BetMGM Poker Championship will take place at the Poker Room in the Aria Resort & Casino in Las Vegas for the second year in a row. Scheduled to run from June 9 to 13, the final table of the event will be broadcast live from the PokerGo Studio.

Scheduled to coincide with the 2023 Aria Poker Classic, the tournament will take place during the event, which begins on June 8 with a Mystery Bounty event.