Partners
Thunderkick Expands into Colombia with Luckia Partnership
Thunderkick Expands Latin American Presence with Strategic Partnership in Colombia via Luckia Deal
In a significant move to solidify its footprint in the Latin American market, Thunderkick, an innovative independent slots studio, has entered the Colombian market through a strategic partnership with operator Luckia. This expansion marks Thunderkick’s second major venture in the region, following its recent entry into Mexico. Learn how this partnership enhances Thunderkick’s presence in Latin America and what it means for the growing Colombian online casino market.
Thunderkick’s Bold Entry into Colombia
Thunderkick’s partnership with Luckia, a prominent Colombian operator, is a clear indication of the company’s ambition to tap into the burgeoning Latin American market. Luckia, which received its gaming license from Colombia’s regulatory authority Coljuegos in 2018, will now offer Thunderkick’s renowned portfolio of online casino games to Colombian players. This collaboration opens the door for Thunderkick to reach a new audience eager for fresh and engaging gaming experiences.
The deal will see Luckia integrate popular Thunderkick titles such as Xterminate, Midas Golden Touch 2, and 12 Bolts of Thunder, bringing a unique flavor to Colombia’s vibrant gaming landscape. These games are known for their captivating themes, immersive gameplay, and innovative mechanics, setting them apart in the competitive online slots market.
A Strategic Focus on Latin America
This expansion into Colombia is part of Thunderkick’s broader strategy to grow its influence across regulated markets in Latin America. Earlier this year, Thunderkick announced plans to strengthen its position in Europe while increasing its presence in North and South America. The partnership with Luckia aligns with this goal, showcasing Thunderkick’s commitment to reaching new jurisdictions and diversifying its player base.
Mariam Dadosh, Thunderkick Account Manager, emphasized the importance of the Latin American market, stating: “Expansion across regulated Latin American markets remains a focal point of Thunderkick’s commercial plans, and the arrival in Colombia is evidence of our drive to diversify into new jurisdictions.” This statement highlights Thunderkick’s determination to make its mark in the region, leveraging strategic partnerships to access new markets.
Luckia’s Growing Influence in Latin America
For Luckia, the partnership with Thunderkick is a natural progression in its ongoing efforts to enhance its game offerings and strengthen its market position. Luckia has been a major player in Colombia’s regulated gaming market since obtaining its Coljuegos license and continues to grow its presence in the region.
Eloy Fernandez, Luckia’s Head of Product, expressed his excitement about the new partnership, saying: “Thunderkick has been creating unique, immersive games for over a decade, and we can’t wait to offer this portfolio to our players.” This partnership not only enriches Luckia’s game library but also positions it as a leader in providing high-quality content to its customers.
The collaboration with Thunderkick comes on the heels of Luckia’s recent partnership with LaLiga in Spain and Mexico, which aims to boost brand recognition and reach new audiences in these key regions. By aligning with renowned sports leagues and top-tier game providers, Luckia is enhancing its appeal and expanding its footprint in both Europe and Latin America.
Thunderkick’s Expanding Global Footprint
Thunderkick’s entry into Colombia follows a series of strategic expansions into other key markets. In addition to its presence in Mexico through a deal with RushBet, Thunderkick has also made notable inroads in Europe. The company recently partnered with Paf in Spain, making its games available to a wider Spanish audience and further consolidating its position as a leading slots provider.
This strategic growth across multiple regions highlights Thunderkick’s adaptability and keen understanding of market dynamics. By targeting regulated markets, Thunderkick is not only expanding its global reach but also ensuring compliance and reliability, which are critical in today’s increasingly regulated gaming environment.
Thunderkick’s partnership with Luckia in Colombia represents a significant step forward in the company’s Latin American expansion strategy. By entering one of the region’s most promising markets, Thunderkick is poised to offer its unique games to a new audience, enhancing the gaming experience for Colombian players. As Thunderkick continues to grow its presence through strategic partnerships, it solidifies its reputation as a leading provider of innovative and engaging slot games worldwide. The collaboration with Luckia is a testament to Thunderkick’s commitment to excellence and its vision for long-term growth in the global gaming industry.