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Boylesports Names Michail Koutsoukos as Head of Customer Engagement



Boylesports Secures Top Talent for Key Role

Boylesports, a prominent player in the iGaming industry, has announced the appointment of Michail Koutsoukos as its new Head of Customer Engagement. Koutsoukos, with a rich background in leading gaming firms, joins Boylesports to elevate customer experience strategies.

Koutsoukos: A Trailblazer in Customer Relations

Koutsoukos transitioned to Boylesports from Kaizen Gaming, where he played a pivotal role in managing the Stoiximan and Betano brands. His tenure at Kaizen Gaming lasted over two years, culminating in the role of Director of Customer Relationship Management, preceded by his position as Head of Lifecycles.

Varied Experience Across Industry Giants

Before joining Kaizen Gaming, Koutsoukos honed his expertise at Kindred Group over four years. Here, he undertook several senior roles, including Head of Customer Strategy, Head of Customer Campaigns, and Head of Customer Communications, sharpening his skills in customer-centric strategies.

Formative Years at De Agostini Editore

Koutsoukos’ journey in the industry began with over a decade at De Agostini Editore. This experience laid the groundwork for his understanding of the publishing sector within the wider De Agostini group, which boasts clients like International Game Technology (IGT).


Recent Industry Moves Highlight Sector Growth

Koutsoukos’ appointment comes amidst a flurry of new senior roles in the iGaming industry. This week saw iGP name Dirk Camilleri as Chief Product Officer, tasked with leading their product team. Camilleri brings over eight years of industry experience, including a recent stint as Vice-President of Product at Pariplay.

Continued Evolution in iGaming Leadership

Elsewhere, Wizard Games, a subsidiary of NeoGames, has appointed Dimitar Panteleev as Director of Games Technology. Panteleev’s new role focuses on spearheading technological innovation. He joins Wizard Games following his tenure as Chief Technology Officer at the Bulgarian-based iGaming provider, The Better Platform.

These strategic appointments underscore the dynamic evolution and growth of leadership within the iGaming sector, highlighting the industry’s commitment to innovation and customer-centric approaches.


Jerome, a valuable addition to the Gamingo.News team, brings with him extensive journalistic experience in the iGaming sector. His interest in the industry was sparked during his college years when he participated in local poker tournaments, eventually leading to his exposure to the burgeoning world of online poker and casino rooms. Jerome now utilizes his accumulated knowledge to fuel his passion for journalism, providing the team with the latest online scoops.

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FDJ’s Acquisition of Kindred Group Shaping the Future of Global Gaming



FDJ’s acquisition of Kindred Group, facilitated by regulatory approval and strategic shareholder engagement, signifies a transformative moment in the gaming industry. This deal exemplifies the intricate balance between regulatory compliance, shareholder value, and strategic growth ambitions. As the industry stands at the cusp of further consolidation and innovation, the FDJ-Kindred transaction heralds a new era of strategic realignment and competitive positioning in the global gaming landscape.

A Monumental Shift in Gaming Dynamics

The Swedish Financial Market Supervisory Authority (SFSA)‘s approval of Française des Jeux’s (FDJ) offer to acquire Kindred Group marks a pivotal moment in the global gaming and betting sector. This green light not only accelerates FDJ’s strategic expansion but also underscores the evolving landscape of international gaming regulations and corporate alignments.

Navigating Regulatory Waters

The SFSA’s endorsement is a crucial step in FDJ’s ambitious acquisition plan, setting the stage for a public offer slated to commence imminently. This regulatory approval highlights the meticulous scrutiny and compliance standards governing mergers and acquisitions within the sector, ensuring that such transactions align with market stability and shareholder interests.

A Call to Action for Kindred Shareholders

The forthcoming Extraordinary General Meeting (EGM) represents a critical juncture for Kindred Group, with proposed statutory amendments necessary for facilitating the acquisition. This meeting, aimed at achieving the requisite shareholder consensus, signals the importance of shareholder engagement in steering corporate direction and strategy.


The Path to Acquisition: Shareholder Conviction and Strategic Vision

FDJ’s pursuit of Kindred Group, contingent upon securing 90% of total capital, reflects a strategic maneuver to consolidate its position in the global gaming market. The offer per share, valuing Kindred at approximately €2.6 billion, has garnered unanimous board endorsement and significant shareholder backing, illustrating the alignment of strategic interests and the perceived value of this consolidation.

Activist Influence and Strategic Realignment

The role of activist shareholders, notably Corvex Management, in advocating for Kindred’s sale underscores the dynamic interplay between corporate governance and shareholder activism. Their successful campaign for board representation and strategic evaluation reflects a broader trend of active investor engagement in shaping corporate trajectories.

Implications for the Global Gaming Industry

This acquisition not only exemplifies the financial and strategic considerations underpinning such deals but also highlights the regulatory complexities and shareholder dynamics involved. As the gaming industry continues to evolve, driven by technological advancements and regulatory changes, the FDJ-Kindred merger serves as a case study in strategic growth, market consolidation, and the pursuit of competitive advantage.


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