SOFTSWISS Unveils Advanced Retail Betting Solution

SOFTSWISS Launches Advanced Retail Betting Solution to Revolutionize Offline Gambling Operations

In a bold move to redefine the offline gambling landscape, SOFTSWISS has unveiled its highly anticipated Retail Betting Solution. Born from its strategic acquisition of a majority stake in South African software provider Turfsport, this innovative platform promises to empower operators to swiftly establish legal offline gambling businesses. Discover how this comprehensive solution caters to diverse betting needs, from sports wagering to lotteries, and what it means for the recovering global gambling market.

A Game-Changing Solution for Offline Betting

The SOFTSWISS Retail Betting Solution is designed to meet the diverse needs of the modern gambler, providing support for a wide range of betting activities including sports betting, horse racing, lotteries, and casino games. By integrating advanced functionalities, the platform allows operators to seamlessly set up their offline gambling businesses, offering a legal and efficient way to enter the market.

This launch is particularly timely as the global sports betting and lotteries market is experiencing a recovery. The land-based gambling industry, which faced severe disruptions during the pandemic, is now on the mend, showing renewed signs of growth. The industry, which saw a downturn over the past five years, has started to bounce back with revenue projected at EUR 219 billion in 2024. Encouragingly, the sector has seen a 0.4% growth this year, and profit margins have improved to 14.1%, indicating a strong and resilient rebound.

Key Features and Advanced Functionalities

Leveraging its partnership with Turfsport, SOFTSWISS has integrated advanced features into the Retail Betting Solution to cater to evolving operator needs. This collaboration has resulted in a robust platform that not only meets current market demands but also anticipates future trends.

One of the standout features is the seamless integration of retail and online platforms, allowing players to manage their accounts effortlessly across multiple channels. This omni-channel approach enhances the player experience by providing a unified interface, whether they are placing bets in a physical location or online.

The solution also boasts real-time risk monitoring and custom reports, offering operators valuable insights for strategic decision-making. This functionality helps operators manage risk effectively, ensuring a secure and fair betting environment. Additionally, the platform supports various configurations to accommodate different shop setups, along with comprehensive cash management systems, daily profit tracking, and pre-match and live event feeds from industry-leading providers.

Enhanced Player Engagement with Diverse Betting Options

Designed to cater to a broad spectrum of player preferences, the SOFTSWISS Retail Betting Solution offers an extensive array of betting options. Within dedicated kiosks at betting shops, players can enjoy a wide selection of RNG-based and live games from top providers such as Betgames, Evolution, Ezugi, Habanero, Nolimit City, Pragmatic Play, Spribe, and Spinmatic.

The platform also supports betting on various sports and social events, including popular options like horse racing. With comprehensive event and odds data sourced from industry-leading providers, players have access to a vast range of betting opportunities.

Adding to its appeal, the newly launched SOFTSWISS Lotto Software enables betting on outcomes from over 300 international lotteries, offering operators the flexibility to create custom lottery events. This feature not only expands the range of betting activities available but also provides unique and engaging experiences for players.

SOFTSWISS’ Vision: Leading Innovation in Retail Betting

Max Trafimovich, CCO of SOFTSWISS, expressed the company’s commitment to innovation, stating, “The Retail Betting Solution reflects our strong dedication to innovation and industry leadership. After acquiring the majority stake in Turfsport, we conducted a thorough audit of the solution to ensure it will not only thrive in South Africa but also make a significant impact beyond the country.”

This sentiment captures SOFTSWISS’ vision of transforming the retail betting sector with a comprehensive platform that enhances the entire gambling experience. By keeping pace with market trends and evolving player expectations, SOFTSWISS aims to set a new standard in the industry.

The launch of the SOFTSWISS Retail Betting Solution marks a significant milestone in the evolution of offline gambling, providing operators with a versatile and compliant platform to establish and grow their businesses. By integrating advanced features and offering a wide range of betting options, SOFTSWISS is positioned to lead the way in transforming the retail betting landscape. As the global gambling market continues to recover, this innovative solution stands out as a game-changer, enhancing both operator efficiency and player engagement. SOFTSWISS will showcase its latest solutions at the SBC Summit Lisbon from September 24 to 26, where it will continue to demonstrate its commitment to driving the industry forward.