Intralot Extends Lottery Contracts in Netherlands and Ireland Until 2027

Intralot Secures Strategic Lottery Contract Extensions in the Netherlands and Ireland Until 2027

In a move that cements its foothold in the European lottery market, Intralot has successfully extended its contracts with two major European lottery operators—the Nederlandse Loterij Organisatie (NLO) in the Netherlands and Premier Lotteries Ireland (PLI). These extensions, secured through Intralot’s regional subsidiaries, will run until 2027 and introduce a suite of new services aimed at enhancing operational efficiency and customer experience. Discover how Intralot’s innovative technologies are set to revolutionize the lottery landscape in these key markets.

Strengthening Presence in the Netherlands with NLO

Intralot’s subsidiary, Intralot Benelux, has fortified its relationship with the Nederlandse Loterij Organisatie (NLO) by securing a contract extension until June 2027. This extension underscores the mutual trust between Intralot and NLO, particularly in the management of the retail sportsbook brand, Toto.

Toto, which boasts over 4,000 retail access points across the Netherlands, is a household name, partly due to its significant sponsorship of the Dutch football league, the Toto KNVB Beker. As part of the extended contract, Intralot will continue to provide comprehensive operations and management services, ensuring that Toto remains at the forefront of the Dutch sports betting market.

Central to this partnership is the integration of Intralot Orion, a sophisticated sports betting platform that supports a wide array of events, from horseracing and greyhound racing to virtual and pre-recorded games. This platform ensures that NLO can offer an unparalleled betting experience to its customers, with real-time updates and a seamless user interface.

Moreover, Intralot will deploy its cutting-edge Intralot Photon terminals across NLO’s retail network. These terminals are not just about placing bets; they encompass trading, risk management, and performance tracking, providing a robust backend that powers the efficiency and profitability of Toto’s operations.

Expanding Technological Influence in Ireland with PLI

In Ireland, Intralot Ireland has also secured a vital extension with Premier Lotteries Ireland (PLI), ensuring their collaboration will continue until November 2027. This contract is critical for maintaining Intralot’s influence in the Irish market, where the company supports PLI through an advanced central gaming system.

This gaming system is integrated throughout a network of 4,300 retail terminals, all powered by Intralot’s technology. These terminals not only facilitate traditional lottery transactions but also extend to online platforms, offering a seamless transition from brick-and-mortar to digital experiences. This dual approach caters to the growing demand for online gaming, particularly as more players shift towards mobile platforms.

In addition to retail and online gaming support, Intralot’s services in Ireland will include enhanced security measures, real-time data analytics, and robust customer support systems. These innovations are designed to boost user engagement and satisfaction, ensuring that PLI remains competitive in a rapidly evolving market.

A Year of Technological Milestones for Intralot

The extensions in the Netherlands and Ireland are part of a broader strategy by Intralot to solidify its position as a leader in the global lottery market. Earlier this year, Intralot made headlines by successfully transitioning the British Columbia Lottery Corporation (BCLC) to its LotosX Omni ecosystem, a cloud-based technology platform. This move positioned BCLC as one of the first lotteries worldwide to adopt a fully cloud-based system, showcasing Intralot’s commitment to pioneering innovative solutions.

The deployment of the LotosX Omni ecosystem is indicative of Intralot’s ability to modernize traditional lottery systems, ensuring they are scalable, secure, and equipped to handle the demands of future gaming trends. This technological prowess is what makes Intralot a preferred partner for lottery operators across the globe.

Intralot’s contract extensions with the Nederlandse Loterij Organisatie (NLO) and Premier Lotteries Ireland (PLI) until 2027 represent more than just business as usual. These agreements highlight Intralot’s dedication to delivering cutting-edge solutions that enhance the operational capabilities of its partners. By introducing innovative platforms like Intralot Orion and Photon terminals, Intralot is not only maintaining its leadership in the European lottery market but is also setting new standards for the industry. As the company continues to roll out advanced technologies, its influence in the global lottery sector is poised to grow even further.