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Alphabook and UFC Star Merab Dvalishvili Forge Long-Term Partnership



Alphabook Teams Up with UFC Sensation Merab Dvalishvili in Strategic Partnership

In a move that highlights the intersection of sports and betting industries, Alphabook, a prominent online casino and sportsbook operator, has embarked on a long-term partnership with UFC Bantamweight star Merab Dvalishvili. Known as the “Machine” for his relentless fighting style, Dvalishvili’s global stardom and record-breaking achievements in the UFC make him a strategic ambassador for Alphabook as it continues to expand its footprint in the martial arts betting world.

Merab Dvalishvili: The Georgian Machine

Rising to UFC Stardom

Merab Dvalishvili’s ascent in the UFC has been nothing short of spectacular. Transitioning from his early days fighting in the CFFC and Ring of Combat, Dvalishvili has shattered UFC Bantamweight division records, including the most unanimous decision wins and the highest number of takedowns landed. His fighting prowess and popularity have set the stage for a highly anticipated title bout against Sean O’Malley in late 2024, promising to be a landmark event in his career.

A Passion Beyond the Octagon


Aside from his fighting career, Dvalishvili is also a passionate football fan, a trait that resonates with many of Alphabook’s customers. His ambassadorship comes at a time when his home country, Georgia, celebrates its historic qualification for the Euros in Germany, adding a personal touch to the partnership.

Alphabook and Dvalishvili: A Winning Combination

Strategic Ambassadorship

As Alphabook’s global ambassador since April 2024, Dvalishvili’s role goes beyond the traditional sponsorship. His engagement with Alphabook’s creative team aims to leverage his martial arts insights and sporting enthusiasm to enhance the betting experience for Alphabook’s users. Dvalishvili’s ambition to secure victories both in the octagon and with Georgia in the Euros mirrors the operator’s goal to dominate the martial arts betting scene.

Expanding Alphabook’s Martial Arts Footprint


Under the guidance of Creative Director Luna Sobrino, Alphabook is set to capitalize on Dvalishvili’s unique persona and fighting acclaim. This partnership aligns with Alphabook’s mission to support alpha-minded fighters and sports enthusiasts on their journey to success, offering a platform that celebrates the spirit of martial arts and sports betting.

Alphabook’s Growing Influence

Establishing a Betting Legacy

Alphabook’s reputation as a go-to platform for martial arts betting is not unfounded. With its strategic investments and partnerships, like the one with Dvalishvili, Alphabook has curated exclusive gaming and betting experiences for high rollers across the globe. The operator’s willingness to accept some of the largest sports bets in 2023 showcases its ambition and confidence in the betting industry.

Future Prospects


This partnership heralds exciting times ahead for Alphabook, with more announcements expected to follow. By aligning with prominent figures like Dvalishvili, Alphabook is not just betting on individual athletes but investing in the broader narrative of sports and betting integration. The operator’s proactive approach to engaging with the martial arts community is a testament to its commitment to innovation and excellence in the sports betting realm.

Conclusion: A Match Made for Success

Alphabook’s partnership with Merab Dvalishvili represents a strategic move in cementing its position within the sports betting industry, particularly in the martial arts segment. By leveraging Dvalishvili’s athletic achievements and widespread popularity, Alphabook is poised to attract a wider audience, enhancing its offerings and betting experiences. As both Alphabook and Dvalishvili look towards future victories, this collaboration marks a significant milestone in the ongoing synergy between sports and betting industries, promising to deliver unparalleled excitement and opportunities for fans and bettors alike.

Andrew, a seasoned specialist in sports writing, joins the Gamingo.News editorial team, enriching our coverage with his profound expertise in sports journalism. His fascination with the sports industry ignited in his university days, where he excelled in collegiate sports analysis, eventually steering him towards the dynamic realm of sports betting and online gaming forums. Armed with a wealth of insight and experience, Andrew now channels his fervor for sports into insightful reporting, offering our readers exclusive updates and in-depth perspectives on the latest online gaming trends.

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