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Yggdrasil’s Strategic Partnership with 711 Elevates European Presence



Yggdrasil and 711 Join Forces to Expand European Market Reach

In the vibrant realm of iGaming, strategic alliances serve as the cornerstone of expansion and innovation. Witness the synergy between Yggdrasil, a leading iGaming publisher, and 711, a prominent casino operator, as they join forces to fortify their presence across regulated European markets. Embark on a journey through this partnership, exploring the integration of cutting-edge gaming content and the amplification of market penetration in this exhilarating collaboration.

Fostering Market Penetration: Yggdrasil’s Strategic Move

Yggdrasil‘s recent alliance with 711 marks a pivotal moment in the company’s trajectory, signalling its concerted efforts to amplify its footprint in key European markets. With a commitment to delivering unparalleled gaming experiences, Yggdrasil strategically positions itself to capture the hearts of players across the Netherlands and Belgium.

Expanding Game Portfolio: Enriching Player Experiences

Central to this partnership is the integration of Yggdrasil’s acclaimed game portfolio into 711’s platform, offering players an extensive array of immersive titles. From the mythical landscapes of Valley of the Gods to the adrenaline-fueled adventures of Vikings go Bezerk, players can indulge in a diverse range of captivating experiences, complemented by the latest release, Rainbow Ryan 2.

Diversifying Content Offering: Embracing Innovation

Beyond Yggdrasil’s proprietary titles, players can also access the full spectrum of YGG Masters content, showcasing collaborations with leading boutique studios. This diverse content offering reflects Yggdrasil’s commitment to innovation and ensures that players are continually engaged with fresh and exciting gaming experiences.


Seamless Integration: Leveraging Aggregation Platform

Facilitating this seamless integration is Bragg Gaming’s aggregation platform, which serves as the conduit for Yggdrasil’s content distribution. By leveraging this robust infrastructure, Yggdrasil enhances its distribution channels, streamlining access to its portfolio and optimising the player experience.

Driving Mutual Success: Insights from Industry Leaders

Jose Simon, Commercial Director at Yggdrasil, underscores the significance of this partnership, highlighting Yggdrasil’s strategic focus on expanding into regulated markets. Similarly, Gilles De Backer, Chief Operating Officer at 711, emphasises the mutual benefits of the collaboration, acknowledging Yggdrasil’s reputation for innovation and player-centric offerings.

Elevating Player Engagement: A Win-Win Proposition

As Yggdrasil and 711 embark on this collaborative journey, the ultimate beneficiaries are the players themselves. With access to a rich tapestry of gaming content and enhanced user experiences, players are poised to embark on unforgettable gaming adventures, underpinned by the hallmark of quality synonymous with both Yggdrasil and 711.

Conclusion: In the ever-evolving landscape of iGaming, strategic partnerships serve as the catalysts for innovation and growth. Through its collaboration with 711, Yggdrasil reaffirms its commitment to delivering unparalleled gaming experiences and expanding its market reach across Europe. As players immerse themselves in a world of captivating content, this partnership stands as a testament to the transformative power of collaboration in shaping the future of iGaming.


Andrew, a seasoned specialist in sports writing, joins the Gamingo.News editorial team, enriching our coverage with his profound expertise in sports journalism. His fascination with the sports industry ignited in his university days, where he excelled in collegiate sports analysis, eventually steering him towards the dynamic realm of sports betting and online gaming forums. Armed with a wealth of insight and experience, Andrew now channels his fervor for sports into insightful reporting, offering our readers exclusive updates and in-depth perspectives on the latest online gaming trends.

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