Business
The partnership between Greentube and Rush Street Interactive has been extended
The aim is to expand their reach throughout North America by launching BetRivers in Ontario and Michigan, USA.
Novomatic Digital Gaming and Entertainment division, Greentube, has expanded its partnership with Rush Street Interactive, a major US operator, to launch its content on BetRivers in Ontario and Michigan.
Customers of RSI in both regions can now enjoy a range of Greentube’s iconic slot releases, including jackpot games such as Diamond Cash, Thunder Cash, and Clover Link series. Some of Greentube’s classic titles, like Diamond Cash: Mighty Elephant, Thunder Cash: Dolphin’s Pearl, and Lone Star Jackpots, are available on BetRivers Ontario and BetRivers Michigan.
RSI, which is a market leader in online casino and sports betting in the US, went live with Greentube content in New Jersey last year. It is currently operating with real-money mobile and online operations in 15 US states, including Pennsylvania, Illinois, New York, and Colorado, as well as in the regulated international markets of Ontario, Canada, Colombia, and Mexico.
Expanding across North America is a significant milestone for Greentube, and the extension of its successful partnership with RSI plays a crucial role in achieving this goal.
Jorge Bartra Quispe, Sales and Key Account Manager at Greentube, expressed excitement about extending the reach of their games across North America through launches in Ontario and Michigan. He also mentioned that Greentube’s content has proven to be popular with players in the region, and the company is looking forward to offering it to a fresh wave of players through its long-term partnership with RSI.
Richard Schwartz, CEO at RSI, said that BetRivers is recognized for delivering an outstanding selection of casino games and experiences to players in all its markets. He also expressed enthusiasm about strengthening their offering by extending their partnership with Greentube and bringing a range of popular casino games to customers in Ontario and Michigan.
Finally, he stated that it is a natural step for them to expand their agreement to two new territories and that they are looking forward to further collaborations in additional markets in the future.