DigiPlus to Launch iGaming Operations in Brazil in September

DigiPlus Interactive is heading to Brazil, targeting one of the world’s most promising new iGaming markets.

With localized games, AWS infrastructure, and a new executive team, DigiPlus aims to disrupt Brazil’s booming regulated sector.

Backed by experience from the Philippines, DigiPlus brings livestreamed games, slots, and table games to over 200 million Brazilians.

Operators and partners should watch closely as DigiPlus prepares its September launch, setting a benchmark for international market entry.

DigiPlus to Enter Brazil’s iGaming Market in September with AWS-Powered Platform and Local Focus

Key Points

• DigiPlus launches in Brazil in September 2025, entering Latin America’s newly regulated iGaming market.
• Localized content and cloud-native infrastructure will support its Brazil operations via AWS.
• Leadership overhaul and new regional hires signal a deep commitment to sustainable, long-term international expansion.

DigiPlus Set for September iGaming Launch in Brazil Following Cloud Shift and Leadership Revamp

DigiPlus Interactive, the digital gaming firm behind brands such as BingoPlus and ArenaPlus, has confirmed it will enter Brazil’s regulated iGaming market in September 2025. This marks the company’s first expansion into Latin America, following a strategic leadership reshuffle and full cloud migration to Amazon Web Services (AWS) earlier this year.

The launch aligns with Brazil’s fast-growing online gambling landscape, which was formally regulated in 2024. With a population exceeding 200 million, mobile-first consumers, and an estimated US$4.6 billion iGaming market value, Brazil offers enormous potential for digital gaming operators looking to grow beyond Asia and Europe.

Localized Products and Real-Time Entertainment

DigiPlus will offer a suite of online gaming experiences tailored specifically for Brazilian users, including:

• Live casino games
• Slot machines
• Table games
• Original digital content

All games will run on a newly built platform powered by AWS, enabling low-latency delivery, dynamic content scaling, and future-ready infrastructure to support millions of concurrent users.

The company says its infrastructure will also support responsible gaming features, fraud prevention, and seamless payment integration tailored to Brazil’s preferred methods such as Pix, boleto, and digital wallets.

Leadership Reinvented for Global Growth

DigiPlus’ Brazil expansion coincides with a broader leadership transformation aimed at fueling global growth. In June 2025, Tommy Hu was appointed CEO, while Rick Li, formerly with Ant Group, was brought in as Chief Digital Officer to spearhead innovation and market readiness.

Chairman Eusebio Tanco commented on the strategy:

“We are excited to bring world-class entertainment to Brazil. Our entry into this market is part of a broader vision to scale responsibly across regulated jurisdictions.”

The Brazil team is already operational, led by Country Manager Graham Tidey, appointed in March 2025. DigiPlus says its on-the-ground presence will ensure full compliance with local licensing requirements, cultural relevance, and regulatory alignment.

Regulatory Readiness and Timing Advantage

DigiPlus enters the market just months after Brazil finalized its federal online gambling framework. The 2024 law established:

• Licensing requirements for both sports betting and online casino operators
• Strict consumer protections, including self-exclusion and advertising guidelines
• Taxation and compliance measures to support government revenue and oversight

These reforms have made Brazil one of the most attractive regulated markets for international operators in 2025, with several other major brands already preparing to enter or expand.

DigiPlus’ early compliance and technology readiness give it a first-mover advantage, especially in the online casino vertical, which is still underrepresented in the Brazilian ecosystem compared to sportsbook offerings.

DigiPlus Interactive’s September 2025 launch in Brazil is more than a market entry—it’s a strategic leap into Latin America backed by innovation, leadership, and infrastructure. By leveraging its success in Asia, migrating to AWS, and deploying localized content with regulatory precision, DigiPlus is poised to become a major player in Brazil’s iGaming evolution.

As Brazil opens its digital gambling doors to global operators, DigiPlus is setting the tone for what responsible, scalable, and player-focused expansion into regulated markets should look like.

📢 Join the Conversation!

Want to share your thoughts or ask questions about our latest articles? Stay connected and be part of the discussion by joining our Telegram and WhatsApp channels!

🔹 Get real-time updates
🔹 Share insights with industry peers
🔹 Ask questions & get expert answers

👉 Join us on Telegram 👉 Join us on WhatsApp

Let’s keep the conversation going!