Business
Super Group Posts Record Revenue
Global iGaming giant Super Group has shattered its quarterly revenue records, driven by a surge in Canadian growth.
While Ontario’s regulated market continues to deliver steady returns, the company’s brands are thriving even more in unregulated provinces—posting double-digit gains.
With plans to enter Alberta’s newly regulated market, Super Group is primed to extend its dominance across Canada, leveraging its experience, visibility, and customer base.
Let’s explore what’s powering Super Group’s impressive Q1 results, why Canada is central to its growth strategy, and what’s next for the operator globally.
Super Group Sets Q1 Revenue Record on Canadian Momentum, Eyes Alberta Expansion
3 Key Points
- Super Group’s global Q1 2025 revenue soared 25% to a record $517 million, with Canada a key contributor.
- Canadian revenue rose 13% year-over-year, with 16% growth in unregulated provinces and strong brand traction outside Ontario.
- Plans are in motion to enter Alberta’s regulated market, mirroring its Ontario strategy while correcting earlier missteps.
Canadian Growth Powers a Record Quarter
In Q1 2025, Super Group, the parent company of Betway, Spin, Jackpot City, and other popular iGaming brands, posted record revenue of $517 million—up 25% year-over-year.
Of that, North America contributed $181 million, with Canada leading the charge.
While Ontario’s regulated market grew modestly by 2%, unregulated provinces saw 16% year-over-year growth, underscoring the strength of Super Group’s cross-country brand presence.
According to CEO Neal Menashe, this performance “highlights the continued strength of our brands across Canada, where profitability remains very good.”
Building on Experience for Alberta
Super Group, widely recognized as a commercial market leader outside Ontario, is preparing to enter Alberta’s market once the province finalizes its regulatory framework.
Following Ontario’s path, Alberta passed enabling legislation in May, with the market expected to launch in early 2026.
“We’ve learned from our Ontario rollout,” Menashe said on an earnings call.
“We will never make the same mistake twice… The product’s being built, we wait for the regulations, and we know exactly what we need to do.”
Super Group has already built brand visibility in Alberta, running Betway.net ads during high-profile events like Edmonton Oilers games at Rogers Place, including during the Stanley Cup Finals.
This pre-launch marketing gives the company a strong competitive edge once the market opens.
Global Growth Beyond North America
While Canada remains a high-priority market, Q1 results also highlight Super Group’s global scale.
- Net profit hit $76 million, more than double the same quarter last year.
- Adjusted EBITDA reached $111.1 million, also more than doubling year-on-year.
- Monthly active users grew 14%, reaching 5.3 million.
Interestingly, Africa overtook North America as Super Group’s largest revenue-generating region, reflecting the company’s diverse international footprint.
Although Betway Sportsbook exited the U.S. market, Spin and Jackpot City continue operating in New Jersey and Pennsylvania. Super Group is evaluating whether to expand U.S. operations depending on performance metrics and ROI.
M&A Strategy: Ready to Act, Selectively
Beyond organic growth, Super Group remains open to acquisitions that align with its long-term strategy.
Menashe told analysts:
“We have the cash flow, we can buy anyone we want… but it’s got to be the right fit and make sense for the business.”
The company is reportedly assessing opportunities in both mature and emerging markets where its brand portfolio can scale efficiently.
Super Group’s record-breaking Q1 2025 performance reinforces its position as a global leader in online gambling—and Canada is at the heart of that success.
With strong double-digit growth in non-Ontario provinces, a planned Alberta launch, and a battle-tested multi-brand strategy, the company is poised to deepen its market penetration across the country.
Combined with continued global expansion and strategic acquisition potential, Super Group enters the remainder of 2025 with momentum, focus, and financial firepower.
As more Canadian provinces consider regulation, Super Group is ready—not just to participate, but to lead.