Spribe’s Aviator Strikes UFC & WWE Deals

Imagine your favorite crash game displayed in the UFC Octagon and at WWE marquee events worldwide.

That’s exactly what Spribe achieves through new multiyear sponsorships, sending Aviator soaring into a global spotlight.

Think of prime branding on massive sports stages, plus integrated social campaigns and VIP hospitality for fans.

Keep reading to discover how these pacts help Spribe capture fresh players, especially in the high-potential US market.

Aviator Goes Global: Spribe’s Big UFC and WWE Sponsorship Play

3 Key Points

1. Aviator branding will appear on UFC Octagon canvases and at top WWE events.
2. Partnerships include logo placements, social media strategies, and premium hospitality packages.
3. Aviator reported $14bn in December wagers globally, with ambitions for a stronger foothold in the United States.

Spribe has forged multiyear sponsorship agreements with both UFC and WWE to boost the visibility of its flagship crash game, Aviator. The deals include logo placement on the UFC’s iconic Octagon canvas and at select high-profile WWE matches. These sponsorships also integrate social media campaigns plus premium hospitality experiences.

Nicholas Smith, VP of Global Partnerships at TKO, which manages UFC and WWE, highlighted the potential reach: “UFC and WWE provide brands with access to one of the most formidable marketing portfolios in sports and we’re looking forward to working with Spribe to design custom integrations within our content that will help them reach millions more consumers worldwide.”

Expanding Aviator’s Global Presence

Aviator has seen remarkable engagement in markets like Brazil, India, and Europe, with monthly wagers surpassing $14bn as of December. Building on that momentum, Spribe now aims to strengthen its market share in the United States. These UFC and WWE sponsorships set the stage for significant brand exposure, letting Aviator resonate with fans of combat sports and sports entertainment alike.

While official match signage and ring-side coverage remain essential, Spribe also taps social media to drive engagement. The brand can highlight features like real-time social betting and interactive mini-games. Combining big-event branding with integrated campaigns often translates to higher click-throughs and better user acquisition.

A Record of Sports Collaborations

Founded in 2018, Spribe has racked up successes in regulated markets, including the United Kingdom. It also reported 42 million monthly active users across its entire suite. Its sports sponsorship track record includes an AC Milan partnership in 2024, making Aviator the club’s official crash game. Meanwhile, collaborations with UFC fighters like Alex Pereira and Merab Dvalishvili prove that Spribe values genuine engagement with sports personalities.

Such strategic alliances confirm that Spribe thrives on sports marketing synergy. By aligning with UFC and WWE, the brand ensures top-tier consumer exposure, forging brand loyalty among fans of high-intensity competitions. Whether people love MMA knockouts or pro-wrestling drama, the added presence of Aviator gaming can captivate them between matches.

Looking Ahead to the US Market

Clearly, Spribe sees the US as an untapped stronghold. The deals with UFC and WWE unlock new marketing channels, especially given the promotions these organizations carry out in America. As states continue to adopt or expand gambling, high visibility at UFC events and WWE pay-per-views might accelerate new sign-ups for Aviator. Engaging promotions, influencer marketing, and public interest in crash-style games can significantly push product downloads.

Spribe also benefits from TKO’s synergy. With UFC and WWE under the same banner, cross-promotion possibilities escalate. Potential expansions to streaming rights or brand integrations on digital platforms create even greater visibility. The brand’s rapid growth sets up a compelling narrative for prospective US partners seeking fresh iGaming content.

By sponsoring UFC and WWE, Spribe positions Aviator on two of the biggest sports-entertainment stages, locking in strategic momentum worldwide. Its ongoing success in Brazil and India, complemented by these new deals, underscores how effectively crash games can connect with sports fans. With an eye on the US market and expanded brand synergy, Aviator’s climb to prominence looks unstoppable.