iGaming
Games Global Expands in Brazil and Peru
Picture a top-notch gaming provider unveiling 150+ certified titles in two thriving Latin American markets.
Games Global just did it, anchoring its expansion with a main office in São Paulo and new hubs in Argentina and Chile.
Imagine immediate local integration, dedicated support, and tailor-made content that resonates with Brazilian and Peruvian players.
Discover how Games Global fuses local expertise with global creativity, elevating the region’s burgeoning iGaming landscape.
Games Global’s Bold LATAM Gambit: Over 150 New Titles Land in Brazil and Peru
3 Key Points
- Games Global enters Brazil and Peru, unveiling a full suite of 150+ games from over 40 studios.
- The new offices in São Paulo, Argentina, and Chile enable swift local market integration and tailor-made content.
- This launch aligns with new regulatory frameworks, boosting the next phase of LATAM‘s fast-growing iGaming sector.
Games Global has pulled back the curtain on its major expansion into Brazil and Peru, establishing a main office in São Paulo supported by satellite locations in Argentina and Chile. This strategic move comes just as new regulatory frameworks take effect, marking a significant milestone in the company’s plan to dominate the Latin American region.
From the outset, Games Global has concentrated on delivering a premium gaming library. This latest push underscores that vision. Over 150 certified games—originating from more than 40 studios—will now roll out to Brazilian and Peruvian operators. Notably, the provider emphasizes two local studios based in South America, highlighting the synergy between global expertise and in-region content creation. So, local players can expect to see beloved slots and table games with a local twist, bridging cultural themes with cutting-edge design.
The infrastructure behind this initiative includes an on-the-ground team. With offices in São Paulo, plus smaller locations in neighboring countries, Games Global is equipped to offer real-time support. This approach ensures swift adaptation to local tastes, addresses on-site queries, and provides a robust presence for compliance matters. As Latin America’s iGaming market continues to mature, proximity and deep cultural understanding become pivotal for success. By embedding itself within the region, Games Global sets the stage for accelerated adoption of its platform.
CEO Walter Bugno expressed his excitement: “We are thrilled to be part of the outstanding growing markets in the region. He underscored that tapping into Brazil and Peru’s culturally rich environment can yield endless possibilities. With a local presence, the developer can refine each title to resonate with the nuances of these dynamic markets. According to Bugno, this approach fosters user engagement by fusing mainstream gaming mechanics with local style.
Timing this launch with the 1 January 2025 regulatory changes proved crucial. By aligning with fresh guidelines, Games Global demonstrates readiness to comply with any newly introduced rules in Brazil or Peru. These measures often revolve around preventing illegal gambling, safeguarding players, and driving government revenues. For operators seeking top-tier solutions, a partner with robust regulatory credentials is indispensable.
Furthermore, the company’s expansion underlines a broader Latin American iGaming trend. Many international operators and suppliers are racing to secure footholds before the region’s markets fully blossom. The rising middle class, widespread smartphone adoption, and cultural affinity for sports and games promise a flourishing environment for online casinos and sports betting platforms. This growth entices major gaming brands to localize content, refine payment methods, and meet stringent compliance requirements.
Despite the complexities of each territory’s unique regulations, Games Global demonstrates unwavering commitment. They see potential for strong results in upcoming years. With regulatory frameworks evolving, the key for success includes forging alliances with local operators, training staff in Portuguese or Spanish, and optimizing payment solutions to suit regional preferences.
This expansion follows a wave of philanthropic initiatives. Late last year, Games Global hosted a Christmas charity drive, delivering gifts to vulnerable children and adults. That philanthropic stance complements its expansion, earning goodwill and forging rapport with local communities. It also positions the brand as one that merges corporate goals with social responsibility.
In short, Games Global is doubling down on Brazil and Peru, offering a hyper-local selection of certified games. They have built the infrastructure to manage compliance, tapped local creative studios, and reaffirmed their mission to bring top-tier gaming experiences to the region. Through a measured mix of technological innovation, compliance diligence, and cultural insight, the developer stands poised to become a defining presence in LATAM’s next chapter of iGaming evolution.
By carving out a strong presence in São Paulo and establishing satellite offices in Argentina and Chile, Games Global affirms its ambition in Latin America. Its library of 150+ certified games—crafted by 40+ studios—promises to enrich local markets. Simultaneously, the alignment with new regulatory frameworks cements its leadership status. Looking ahead, players in Brazil and Peru can anticipate a suite of high-quality, localized gaming options, while Games Global continues blazing a trail in this thriving region.