Boxxer Partners with Betfred as Official Partner

Boxxer has joined forces with Betfred, marking the beginning of a dynamic new partnership that will integrate Betfred’s branding across Boxxer’s high-profile boxing events. As the collaboration kicks off with the Copper Box Arena event on 19 October, fans can look forward to exciting features like the introduction of the “Betfred Fight of the Night”. Get ready to see this partnership bring new energy to the boxing world.

Boxxer Partners with Betfred, Introducing “Betfred Fight of the Night” at Boxing Events

In a major announcement, Boxxer has revealed that Betfred will become its official partner, bringing the world of boxing and sports betting closer together. Boxxer, a rapidly growing boxing promotion company founded by Ben Shalom in 2018, is the exclusive provider of boxing content to Sky Sports and promotes some of the sport’s most recognizable talents, including Chris Eubank Jr, Joshua Buatsi, and Natasha Jonas.

This new collaboration will see Betfred’s branding prominently displayed at Boxxer’s events, with the bookmaker integrated into a wide range of promotional activities, including digital content creation and pre-event promotions. One of the most exciting additions is the launch of the “Betfred Fight of the Night”, a feature that will add an extra layer of excitement for boxing fans.

Key Points:

1. Official Partnership: Boxxer has announced Betfred as its new official partner, integrating the brand into all aspects of its events.
2. Prominent Branding: Betfred’s branding will feature on the ring, ropes, and throughout the broadcast of events.
3. “Betfred Fight of the Night” Launch: The partnership introduces a new feature, “Betfred Fight of the Night,” which will highlight standout bouts.

The partnership will officially kick off with Boxxer’s upcoming event at the Copper Box Arena in London on 19 October. This much-anticipated card is headlined by rising star Adam Azim, who is set to take on Ohara Davies, a former world title challenger. With this partnership, fans can expect to see Betfred integrated across the event’s branding, both in the arena and throughout Sky Sports’ broadcast.

Ben Shalom, CEO of Boxxer, shared his excitement about the partnership, stating: “We’re delighted to welcome Betfred as Boxxer’s new partner. A respected, household name and born out of Greater Manchester like Boxxer, the synergies between the two brands are clear-to-see. We look forward to a long and fruitful partnership with Betfred, commencing with a fantastic night of boxing this Saturday at the Copper Box, headlined by one of world boxing’s forthcoming superstars in Adam Azim.”

Fred Done, founder of Betfred, expressed similar enthusiasm, noting his long-standing passion for boxing. “We are passionate about sport at Betfred, and I’ve always loved boxing. That’s why I’m delighted to sign a partnership with Boxxer, and we are looking forward to working with Ben and the team. It will be great to see Betfred back on Sky Sports Boxing.”

Betfred’s Growing Presence in Boxing

The partnership represents a significant move for Betfred as it continues to expand its influence across multiple sports. Betfred’s involvement in Boxxer’s events offers a unique branding opportunity and aligns the company with a sport beloved by millions. By introducing the “Betfred Fight of the Night” feature, the bookmaker is set to engage with boxing fans in a more meaningful way, adding excitement to the sport’s biggest moments.

Betfred’s presence across Boxxer’s live broadcasts and promotional material is expected to strengthen both brands, especially as Boxxer’s events continue to grow in popularity both in the UK and internationally.

The partnership between Boxxer and Betfred marks an exciting chapter in the world of boxing. As the two brands work together to deliver engaging and high-quality events, fans can look forward to seeing more innovation and collaboration at upcoming Boxxer events, starting with the Copper Box Arena showdown on 19 October, featuring Adam Azim vs Ohara Davies. With Betfred’s branding front and center and the introduction of the “Betfred Fight of the Night”, this partnership is set to make waves in the boxing world.