Business
EveryMatrix Makes €18.5M Public Offer for Fantasma Games
In a bold move to expand its foothold in the iGaming industry, EveryMatrix has made a SEK290.8M (€18.5M) public offer for Swedish iGaming developer Fantasma Games. This acquisition signals EveryMatrix’s commitment to strengthening its gaming division and leveraging synergies between the two companies.
The offer, announced on 18 September, stands at SEK59 per share, representing a 21.4% premium over Fantasma’s stock price on 17 September. EveryMatrix emphasized that this deal would enhance its games portfolio, leading to more effective sales and stronger account management. The deal aims to provide both companies with a critical mass of games, boosting their global distribution capabilities.
Fantasma’s Independent Bid Committee, composed of its board’s independent members, has unanimously recommended that shareholders accept the offer. EveryMatrix praised Fantasma’s established distribution network and experienced management team, which will play a key role in the company’s strategy for future growth, particularly in the lucrative US iGaming market.
With EveryMatrix already holding licenses in all legal states in the US and possessing direct contracts with major operators, the acquisition will open new opportunities for expansion. Several major shareholders, representing 50.79% of Fantasma’s total share capital, have already committed to accepting the offer. These shareholders include Fredrik Johansson, Karl Lindstedt, and KL Capital AB.
In a joint statement, both companies noted that the uncertain macroeconomic environment had made investors more inclined to back larger firms with diversified revenue streams, positioning this acquisition as a strategic move in a volatile market. The ESG concerns that have led certain financial institutions to distance themselves from iGaming companies also played a part in the committee’s decision to recommend the offer.
EveryMatrix has assured that it does not intend to make material changes to Fantasma’s employees or management team, committing to maintaining the company’s current organizational structure. This follows the supplier’s earlier acquisition of FSB Technologies in July 2024, showcasing its aggressive approach to growth.
Conclusion: If approved, this acquisition will further bolster EveryMatrix’s games division, enhance its global presence, and provide a diversified portfolio to meet the needs of iGaming operators across the globe. This strategic move highlights EveryMatrix’s ambition to dominate the market by acquiring innovative studios like Fantasma Games, ensuring continuous growth and success in the competitive world of iGaming.