Interblock Bolsters Market Leadership with Acquisition of Zuum

Interblock Expands Market Reach with Strategic Acquisition of Zuum

Interblock, a global leader in electronic table games (ETGs), is making bold moves to solidify its market leadership. With its latest acquisition of Zuum Limited, Interblock is poised to reshape the landscape of the casino gaming industry by expanding its product portfolio. Discover how this strategic partnership will enhance both companies’ offerings, creating new synergies and opportunities for growth. Learn how Interblock’s acquisition of Zuum marks a pivotal moment for the future of innovative gaming solutions.

Interblock, a prominent supplier of electronic table games (ETGs), has announced the acquisition of a majority stake in Zuum Limited, a company renowned for manufacturing Class II and Class III bingo products, slots, and ETGs. This acquisition represents a strategic leap forward for Interblock, allowing it to enhance its offerings and expand its footprint in the global gaming market, especially in price-sensitive regions.

Expanding Market Leadership with Innovative Solutions

Under the terms of the acquisition, Interblock aims to leverage Zuum’s innovative and cost-effective gaming solutions to penetrate new segments within the casino industry. By integrating Zuum’s diverse product lineup, Interblock plans to offer a broader range of ETG solutions that cater to both high-yielding and evolving markets, enhancing its position as a market leader.

Interblock’s CEO, John Connelly, expressed his enthusiasm about the acquisition, highlighting its potential to open up new avenues for business growth. “This acquisition will provide Interblock the ability to penetrate an entirely new segment of the casino industry,” said Connelly. “With Zuum’s innovative, cost-effective product lineup, we’re now able to offer a more diverse range of gaming solutions to meet the needs of casinos in both high-yielding and evolving markets.”

Interblock, which is owned by Oaktree Capital Management, has been a major player in the ETG market for over 30 years, renowned for its premium gaming products that combine cutting-edge technology with unmatched player experiences. The integration of Zuum’s offerings will enable Interblock to enhance its competitive edge by diversifying its product suite, especially in markets where affordability and innovation are key drivers of growth.

Creating New Synergies and Expanding Customer Base

The acquisition is not just a business deal but a strategic partnership aimed at combining the strengths of both companies to create a more robust and comprehensive gaming portfolio. Zuum’s Founder and selling shareholder, Mitja Kolman, expressed optimism about the future, noting that joining the Interblock family will unlock new opportunities for Zuum to innovate and expand.

“Bringing Zuum into the Interblock family opens up exciting opportunities for Zuum to get more creative, reach new customers, and combine our strengths to build even better, high-quality products,” said Kolman. “This acquisition will help us grow, explore fresh ideas, create awesome experiences across different platforms, and set us up for long-term success and growth.”

Both Interblock and Zuum are committed to driving synergies at both business and personal levels, focusing on enhancing their collaborative capabilities to deliver superior gaming experiences. This merger not only strengthens Interblock’s market leadership but also allows Zuum to expand its reach and impact within the industry.

A Strategic Move Towards Long-Term Growth

The acquisition is a strategic response to the evolving demands of the gaming industry, where innovation, cost-effectiveness, and diverse product offerings are crucial for success. With Zuum’s addition, Interblock is positioned to offer a larger variety of cutting-edge gaming solutions that meet the needs of casinos across different markets.

The enhanced portfolio will enable Interblock to better serve its existing customers while attracting new clients looking for flexible and innovative ETG solutions. This move underscores Interblock’s commitment to pushing the boundaries of what’s possible in the gaming world, ensuring that it remains at the forefront of market leadership.

Interblock’s acquisition of Zuum marks a significant step in strengthening its market position and expanding its product offerings. By integrating Zuum’s innovative ETG, bingo, and slot solutions, Interblock is poised to deliver even more value to its customers. This strategic partnership not only amplifies Interblock’s capabilities but also sets the stage for sustained growth and continued innovation in the gaming industry. As both companies collaborate to create superior gaming experiences, this acquisition promises to redefine what’s possible in the rapidly evolving world of casino gaming.