EveryMatrix Welcomes Nikolina Gabelica as Head of Lottery

In the fast-paced world of technology-driven lotteries, EveryMatrix has made a monumental move by appointing Nikolina Gabelica as the Head of Lottery. This strategic decision has sent shockwaves through the industry, marking a significant milestone. With her remarkable 20+ years of experience, Gabelica is set to revolutionize EveryMatrix’s approach to lottery strategies, targeting not only the World Lottery (WLA) but also the European Lottery Association businesses worldwide. Get ready to witness the transformation as we delve into the expertise and vision of Nikolina Gabelica, the new driving force behind EveryMatrix’s lottery endeavors.

A Seasoned Lottery Expert

Nikolina Gabelica’s journey to becoming the Head of Lottery at EveryMatrix is a testament to her deep-rooted expertise. With over two decades of experience in the sector, Gabelica has held various senior roles at the Croatian Lottery, Hrvatska Lutrija. Her roles ranged from Head of iGaming, Deputy Director for Lottery Games, Online & Betting, to her recent position as Director of Business Development & Marketing. Gabelica’s influence extends beyond national boundaries; she served as the Executive Chair for the Working Group for Marketing & Communications for The European Lotteries.

Charting a New Course

EveryMatrix’s decision to bring Nikolina Gabelica on board reflects the company’s commitment to evolving alongside the ever-changing lottery landscape. Gabelica’s primary mission is to spearhead commercial and product strategy for WLA and European Lottery Association businesses worldwide. This role builds upon EveryMatrix’s successful collaborations with major organizations, including the Hungarian National Lottery (SZRT) and Veikkaus.

The lottery industry faces constant technological advancements and the need to cater to a new generation of customers seeking instant entertainment across both traditional and online-mobile platforms. Under Gabelica’s guidance, EveryMatrix aims to provide game-changing solutions and extend its footprint in the lottery arena, empowering organizations to reach new heights.

A Message from EveryMatrix CEO

Ebbe Groes, Group CEO of EveryMatrix, expressed his confidence in Gabelica’s capabilities, highlighting her esteemed reputation in the lottery world and her extensive experience in adapting to the evolving demands of lotteries. Groes emphasized that today’s lottery businesses must continuously embrace new technologies and cater to a customer base seeking immediate entertainment options, both in classic and online-mobile lottery products.

EveryMatrix is already recognized for its successful collaboration with progressive WLA-members, delivering groundbreaking technologies that elevate organizations to unprecedented levels of success. Groes extended his best wishes to Nikolina Gabelica as they collectively strive to expand their influence further within the dynamic lottery space.

Gabelica’s Vision for EveryMatrix

In her own words, Nikolina Gabelica expressed her gratitude for the warm welcome from the EveryMatrix team. She recognized that her extensive experience in lottery and gaming aligns seamlessly with EveryMatrix’s vision. She intends to leverage her diverse perspective to craft strategies that benefit both existing and new WLA member organizations and lottery clients.

Gabelica praised EveryMatrix’s modular, API-driven solutions as ideal for global lotteries seeking to establish or enhance their digital presence. With her sights set on meeting customers at ICE 2024, Gabelica is poised to steer EveryMatrix toward new horizons in the lottery industry, cementing their position as a key player in shaping the future of lotteries worldwide.