Finance
Mexico’s Online Gaming Sector Set for 70% Growth in Three Years
Mexico’s online gaming is on the brink of a significant transformation.
New regulations reshape the gaming landscape, creating unprecedented opportunities.
Anticipate a 70% growth spurt in the sector, offering lucrative prospects.
Stay informed about Mexico’s evolving online gaming market and its potential.
Mexico’s Online Gaming: A Landscape Transformed by Regulation
Mexico’s online gaming sector is poised for a 70% growth in revenue over the next three years, a direct response to the recent regulatory changes. The November 17 decree reforming the Federal Gaming and Sweepstakes Law marks a new era for the industry, particularly online gaming.
A Shift Away from Physical Gaming Halls
The regulation limits the operation of slot machines in casinos, leading to potential closures of gaming halls. Miguel Angel Ochoa, President of AIEJA, points out the drastic effects this could have on the sector, including a 90% reduction in fiscal contributions.
Online Gaming: An Accelerated Growth Trajectory
Online gaming operators like Strendus foresee significant revenue growth, with projections reaching $4.63 billion. Bernardo Verdejo Landeros, Marketing and Loyalty Manager at Strendus, anticipates this growth as players migrate to virtual casinos. Prior to the regulatory reform, growth was estimated at 31% towards 2027; post-reform, it’s set to soar.
The Advantages of Online Casinos in the New Regulatory Landscape
Verdejo Landeros emphasizes the resilience of online casinos amidst these changes. They’re not affected by physical casino restrictions, paving the way for robust growth and new market entrants.
Rising Internet Penetration Fueling User Engagement
The current online gaming market penetration stands at 17.3% among Mexican internet users. With increased smartphone usage and internet coverage, user engagement is set to expand, reaching an estimated 31.6 million by 2028.
The Growing Female Demographic in Sports Betting
Roberto Müller, CFO of Playdoit, notes a surge in female interest in sports betting, contributing to the sector’s growth. He predicts an increase in the average betting ticket, currently ranging from MXN 200 to 1,000, by 18% annually.
Conclusion: A Bright Future for Mexico’s Online Gaming
Mexico’s online gaming industry is on the cusp of significant growth, driven by regulatory shifts and technological advancements. With clear rules and ongoing investment, the sector is well-positioned for a thriving future, offering vast opportunities for players and operators alike.