North America
Global Campaign Warns Against Gifting Lottery Tickets to Minors During Holidays
As the holiday season approaches, a crucial global campaign spearheaded by the National Council on Problem Gambling (NCPG) and McGill University’s International Centre for Youth Gambling Problems and High-Risk Behaviours shines a spotlight on a significant, yet often overlooked, issue.
Now in its pivotal sixth year, the 2023 Gift Responsibly Campaign urgently addresses the risks associated with gifting lottery tickets to minors. This initiative brings to light the long-term implications of early exposure to gambling, which can potentially lead to serious gambling problems in adulthood.
The campaign aims to alter perceptions and practices surrounding holiday gift-giving, encouraging a shift towards more responsible choices. This change is vital for protecting the mental health and well-being of our younger generations.
Join the conversation, spread awareness, and be a part of this important movement to safeguard our children from the hidden dangers of lottery gifts during the festive season.
“Gift Responsibly” – A Global Movement to Protect Youth from Gambling Risks
The US National Council on Problem Gambling (NCPG), in partnership with the International Centre for Youth Gambling Problems and High-Risk Behaviours at McGill University, has launched a significant international campaign. Entering its sixth year, the Gift Responsibly Campaign of 2023 is more critical than ever, focusing on the holiday season, a peak time for gift-giving that often includes lottery products for minors.
The Growing Concern
Research indicates that early exposure to gambling can lead to serious issues later in life. The campaign seeks to enlighten communities about these potential dangers, especially concerning the gifting of lottery tickets to children and teenagers. With its global reach, the campaign has garnered support from 66 lotteries and 84 community organizations worldwide, including prominent bodies like the New Jersey Lottery, Colorado Lottery, and Pennsylvania Lottery in the US and Canada, as well as Lotto New Zealand and the National Lottery of Croatia internationally.
Educational Initiatives and Community Outreach
Throughout November and December, participating organizations will conduct various initiatives to raise public awareness. These include public service announcements, robust social media messaging, digital advertising, in-store signage, and retailer training. The objective is to educate communities on the perils of underage lottery gifting and to promote responsible gambling practices among legal-aged individuals.
A Tiered Approach for Maximum Impact
The campaign offers a tiered approach for lotteries, encouraging them to increase their level of participation. This structured method allows for a comprehensive and far-reaching impact, with activities tailored to the resources and capabilities of each participating organization.
Statements from Leading Advocates
Keith Whyte, the executive director of the NCPG, emphasized the campaign’s significance, noting its status as one of the largest international responsible gambling awareness initiatives. He highlighted the unsuitability of lottery products as gifts for children or teens, underlining the campaign’s commitment to protecting youth.
Jeffrey Derevensky, director of the International Centre for Youth Gambling Problems and High-Risk Behaviours, echoed these sentiments. He pointed out the increasing social acceptability and availability of gambling opportunities on a global level, stressing the importance of remembering that young people are also vulnerable to gambling-related issues.
A Call to Action for Responsible Gifting
The Gift Responsibly Campaign is more than just an awareness drive; it’s a call to action for adults to reconsider their gift choices during the holidays. By advocating for responsible gifting, the campaign seeks to foster a safer environment for young people, free from the potential harms associated with early gambling exposure. It serves as a timely reminder for society to protect its youth and promote healthier, more thoughtful holiday traditions.