SiGMA B2C Awards Raises €47k for SiGMA Foundation Projects

The SiGMA B2C Awards, an electrifying evening celebrating industry excellence, not only recognized outstanding achievers but also made a significant impact beyond the gaming world. Held in collaboration with BetConstruct at the Hilton Malta, the event was graced with captivating performances by the Milan Gromilics Cabaret crew, setting the stage for an unforgettable night. With well-deserved accolades bestowed upon industry luminaries, it was a gala like no other. However, what truly set this event apart was its profound purpose—raising an impressive €47,000 in support of projects championed by the SiGMA Foundation.

The SiGMA B2C Awards, a dazzling affair that brought together industry leaders and visionaries, delivered more than just accolades and celebrations. This grand event, hosted at the Hilton Malta with the generous backing of BetConstruct, showcased the best of the gaming industry amidst an atmosphere of glitz and glamour. The evening sparkled with entertainment provided by the Milan Gromilics Cabaret crew, renowned for their mesmerizing dance performances and astonishing aerial acrobatics.

Amidst the jubilant atmosphere, attendees witnessed surprise wins and celebrated the achievements of individuals and organizations who have dedicated relentless efforts to master their crafts. The event shone a spotlight on industry luminaries and movers and shakers whose contributions have left an indelible mark on the sector. The accolades awarded were as coveted as they were diverse, ranging from Best Mobile Sportsbook Provider to Best Affiliate Program of the year and Best Head of Affiliates 2023.

Here’s a glimpse of the remarkable winners:

• Industry Ambassador 2023: Alex Riddick
• Best East Europe Affiliate 2023: Alex Slobozhenko
• Best Casino Operator 2023: BC.Game
• Best B2C Marketing Campaign 2023: Crocobet
• Best Affiliate Software 2023: MyAffiliates
• Best PPC Affiliate 2023: Boomerang Media
• Best Media 2023: Focus Gaming News
• Best Casino UX/UI 2023: Lala.bet
• Rising Star Affiliate 2023: Phoenix Apps
• Best Sportsbook Operator 2023: 1xBet
• Best Mobile Sportsbook Provider 2023: Betby
• Best Affiliate Program 2023: Mostbet Partners
• Best Trendsetter 2023: Vlad Marlon
• Best Head of Affiliates 2023: Anastasia Vasilyeva (Megapari Partners)
• Rising Star Operator 2023: LEON
• Best SEO Affiliate 2023: Iwa Solutions
• Best B2C Advisor 2023: IGA
• Best Affiliate Network 2023: G.Partners
• Best Alternative Dispute Resolution 2023: CasinoMeister
• Best Bingo Affiliate 2023: MegaJogos
• Best Affiliate Influencer 2023: Ronald Lopes
• Best Central Europe Affiliate 2023: Dreamlead.me
• Best Crypto Casino 2023: Bets.io
• Best Sportsbook Affiliate 2023: Gambling.com
• Best Esports Operator 2023: GG.Bet

However, what made this evening truly extraordinary was its commitment to a noble cause. The event concluded with a thrilling art auction that raised a substantial €47,000. These funds will be channeled into projects supported by the SiGMA Foundation, the philanthropic arm of the company. The SiGMA Foundation is dedicated to making a positive impact on communities worldwide through various initiatives, including fundraising activities, educational programs, and skill development projects aimed at fostering self-confidence and personal empowerment.

Keith Marshall, a representative of the SiGMA Foundation, highlighted the significance of these contributions, emphasizing the role of finance in overcoming life’s challenges. He expressed gratitude to all the contributors and underlined the collective effort to make a difference beyond the world of art. Marshall emphasized that it’s not merely about art but about communal involvement, giving voice to society, and breathing life into initiatives that support the underprivileged.

The art auction featured a captivating array of pieces, each telling its unique story. “Neverland,” a striking black and white creation by Peter Seychell, opened the bidding at EUR 3,500. The auction took an amusing turn when a satirical painting of SiGMA’s CIS Director, Denis Dzyubenko, became a crowd favorite and sold for an impressive €15,000. Mark Mallia’s facial puppet fetched €3,500, while EDO’s portrait of Napoleon found a buyer at €15,000. The final piece, “Afterparty” by Sandra Kowalski, was acquired for €10,000.

As SiGMA Foundation continues its journey into 2024, it remains committed to making a positive impact on the lives of those in need around the world. The Foundation’s upcoming projects include the GLOW Campaign in Colombia, focusing on supporting children born with cleft lip and cleft palate deformities. Collaborating with the local NGO, Premium Care Kids, this initiative aims to restore smiles and self-esteem.

Another significant project is the Women Empowerment Project in Jimma Bonga, Ethiopia, which offers women in disadvantaged regions opportunities for education and economic advancement. The program includes training in IT, cookery, sewing, and hairdressing, addressing the limited access to education and economic opportunities faced by women in these areas.

For thrill-seekers, the Foundation has planned a second Mount Toubkal expedition in May 2024, offering a unique challenge in the African mountain environment. Additionally, Camino de Santiago expeditions, including a Camino group and a new Ingles route group, are in the Foundation’s itinerary for September 2024.

The SiGMA Foundation’s commitment to philanthropic endeavors shines as brightly as the awards presented during the SiGMA B2C Awards event. With a shared vision of making the world a better place, SiGMA and its Foundation continue to impact lives and create opportunities for those in need.