Maria Ismailyan, Senior Sales Manager at Uplatform, on Gaming Trends and SIGMA Europe Participation

In an exclusive interview, Maria Ismailyan, Senior Sales Manager at Uplatform, delves into the latest trends in online gaming, the challenges they pose, and how Uplatform is adapting to them. She also sheds light on what distinguishes their offering at SIGMA Europe, setting them apart from the competition.

Online Gaming Trends for 2023

The gaming industry is evolving with rapid technological advancements, featuring innovations like virtual reality, blockchain, and mobile platforms. Video streaming technology and live dealer gaming have significantly impacted casino gaming and sports betting. Staying ahead requires vigilant market analysis to remain at the forefront of these dynamic trends.

Challenges and Adaptation

Uplatform is committed to enhancing its system with regular updates to align with emerging trends. Challenges often stem from swiftly changing market regulations rather than trends. Their meticulous evaluation of the business model and operations helps navigate these challenges effectively.

Balancing Attractiveness and Profitability

Uplatform’s strategy focuses on providing a diverse portfolio of solutions tailored to various markets, with a keen understanding of each market’s unique characteristics and player profiles. Their approach ensures a strong presence, player trust, and outstanding service quality.

Essential Features for Sportsbooks and Online Casinos

Uplatform prioritizes a comprehensive Sportsbook Software with features like accumulator bets, unique wagers, and user customization. Online casinos require reliability, security, licensing, SSL certification, top software developers, diverse payment methods, active customer support, and responsible gambling features.

The Role of Cryptocurrency

The growth of cryptocurrencies has extended to online gaming, especially in the crypto operator sector. More platforms are offering decentralized, anonymous gaming experiences, attracting a global user base. The demand for crypto features is consistently increasing.

Innovation at SIGMA Europe

Uplatform leverages advanced technology, including Artificial Intelligence, in its operations. They offer a turnkey solution, Sportsbook API, and an integrated Casino aggregator product. Utools, a suite of services and tools, further enhances their offerings. Their participation in SIGMA Europe allows them to showcase these comprehensive solutions to current and potential clients, reinforcing their position as an industry leader. Stay tuned for more exciting announcements from Uplatform.