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UK Gambling Commission Emphasizes Enhanced Use of Operator Data for Effective Regulation



The British Gambling Commission is taking significant strides in harnessing operator data to bridge knowledge gaps about players and refine its regulatory approach. Ben Haden, the Commission’s Director of Research and Statistics, has emphasized the integral role of this data in enhancing the understanding of gambling behaviors and the impact of policy changes.

In a pivotal move, the UK Gambling Commission shifts its focus to operator data, harnessing valuable insights for a more informed and effective regulatory framework.

As outlined in the regulator’s ‘Evidence Gaps and Priorities 2023 to 2026’ publication and referenced in the UK government’s gambling white paper, the Commission recognizes the value of operator data in assessing the effectiveness of its policies, particularly in the context of the Gambling Act Review.

Imagine a regulatory environment where decisions are driven by comprehensive, real-time data, offering early insights into the impact of policy changes and enabling swift, informed action. This is the future the Gambling Commission envisions, where enhanced data utilization leads to more nuanced and effective gambling regulation.


Stay updated on the Gambling Commission’s initiatives and the outcomes of the ongoing consultation. As stakeholders in the gambling industry, understanding these developments is crucial for compliance and strategic planning.

Haden notes that this shift towards using operator data will allow the Commission to quickly gauge the consequences of policy alterations, potentially reducing the need for ad-hoc requests from operators in response to each regulatory change.

The Commission is now planning to update regulatory returns for operators. This update will involve removing several outdated items from the licensing process while increasing the frequency of reports. Furthermore, it intends to pilot detailed operator reports, including daily aggregated consumer data, with a consultation on this matter set to close in February.

Haden elaborates, “When we start to triangulate this with our consumer surveys and other available datasets, we will have a much more informed perspective overall.” These efforts mark the beginning of a deeper dive into extracting value from operator data and other datasets, signifying an exciting phase in the Commission’s drive to employ the best evidence in its regulatory work.


And better evidence driven by better data, will lead to better regulation,” Haden concludes. This approach by the British Gambling Commission signifies a transformative period in the UK gambling industry, where data-driven insights are poised to bring about a more effective, responsive, and responsible regulatory landscape.

Jerome, a valuable addition to the Gamingo.News team, brings with him extensive journalistic experience in the iGaming sector. His interest in the industry was sparked during his college years when he participated in local poker tournaments, eventually leading to his exposure to the burgeoning world of online poker and casino rooms. Jerome now utilizes his accumulated knowledge to fuel his passion for journalism, providing the team with the latest online scoops.

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