Fennica Gaming Expands into Ontario with New Supplier Licence

Fennica Gaming earns an Ontario supplier licence, bringing its eInstant games to North America’s regulated market.

Fennica Gaming

Ontario’s iGaming market is gaining another major player.Fennica Gaming has officially secured a supplier licence, expanding its reach into North America’s thriving online gaming sector.With this milestone, the Finnish-based company continues its global growth strategy, strengthening its presence across regulated markets.Ontario players will soon gain access to Fennica’s acclaimed eInstant games, which are already enjoyed in 15 countries worldwide.

Fennica Gaming Enters Ontario with New Supplier Licence

Fennica Gaming Secures Ontario Licence for iGaming ExpansionFennica Gaming, a subsidiary of Finland’s national lottery, has been granted a B2B supplier licence in Ontario, Canada, furthering its global expansion strategy.

This approval, issued by the Alcohol and Gaming Commission of Ontario (AGCO), allows the company to offer its online gaming portfolio to licensed operators across the province.

Fennica Gaming’s Managing Director, Timo Kiiskinen, expressed excitement over the milestone:

“We are thrilled to receive our B2B supplier licence in Ontario and to offer our advanced gaming solutions to operators in the region. After a thorough application process, we can now proudly and prominently display our registration and achievement.”

Bringing Proven Gaming Content to North America

With its Ontario licence secured, Fennica Gaming will introduce its suite of innovative games to a brand-new audience.

eInstants: The company’s flagship instant win lottery games, which have been a staple since 2004.

Popular Titles: Some of Fennica’s best-performing games include Northern Jack, Wobblybobs, and Chirp Amore.

Global Reach: Fennica’s games are already available in 15 countries across Europe, South America, and now North America.

Global Expansion Strategy Gains Momentum

Fennica Gaming’s entry into Ontario follows its successful expansion into other regulated markets.

Europe: The company partnered with La Française des Jeux (FDJ) to supply its eInstants in France.

South America: Fennica teamed up with LottoCap in Brazil, further broadening its international footprint.

The Ontario licence marks an important step in Fennica’s mission to bring secure, engaging, and locally tailored gaming experiences to regulated markets worldwide.

Ontario: A Key Market for iGaming Growth

Ontario’s regulated iGaming market, launched in April 2022, has quickly become one of North America’s most competitive gambling landscapes.

  • Over 1.4 million active players engage with licensed operators each month.
  • More than 70 gaming brands hold licences, offering a diverse range of online casino and sports betting options.
  • The province generated $1.4 billion CAD in gaming revenue in its first year, solidifying its position as a top-tier regulated market.
  • Kiiskinen highlighted Ontario’s well-structured regulatory framework, calling it “an exciting market with immense potential”.

A Strategic Step Toward North American GrowthFennica Gaming’s Ontario entry is a pivotal moment in its global expansion.With its newly secured licence, the company is well-positioned to introduce its acclaimed gaming solutions to a North American audience.As Ontario’s iGaming market grows, Fennica’s expertise in eInstants and lottery-style games will provide operators with valuable new content.With further global expansion on the horizon, Fennica Gaming continues to solidify its place in the competitive iGaming industry.

Amanda Porter

Amanda Porter covers partnerships, game launches and regulation across Europe and North America for Gamingo News.